Campaigns

Campaigns shows traffic that arrived with a utm_campaign tag on the link, for the site selected in the sidebar. Tag your links with UTM parameters (or use Add UTM tags on a tracked link) and they appear here.

The list

• Group by Campaign, Source or Medium.
• Pick a Date range, or leave it empty for all time.
• Export downloads the list as CSV.

Each row shows page views and sessions.

Campaign details

Click a row to see:

• Total page views, unique sessions and countries.
• Goal completions: goals completed by visitors who arrived through the campaign, at or after their first campaign visit, with the share of visitors who completed one.
• Top pages, top referrers, devices and browsers.

The details follow the date range too.

The site page also shows your top campaigns. See Overview and site pages.